The disappearing CDO: Might the CIO be subsequent?


A number of years in the past, each firm was hiring a Chief Digital Officer. Extra just lately, the function has been eradicated or merged. Has the CDO function outlived its usefulness? 

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Picture: iStockphoto/metamorworks

Within the mid-2010s, information organizations and consultancies had been heralding the arrival and significant significance of the Chief Digital Officer function. Consultancy McKinsey known as it the “transformer in chief,” as even mainstream media retailers heralded the function as very important and enduring.

SEE: Hiring equipment: Information scientist (TechRepublic Premium)

Extra just lately, reasonably than flowing press releases asserting newly minted CDOs, the function has been termed the “Chief Disappearing Officer” as firms quietly mix or take away the function.

Is the disappearance of the CDO a superb factor?

One idea concerning the rising shortage of the CDO is that it’s by design. The CDO function was typically billed as a transformational one, which might assist companies perceive and thrive within the digital period. Transformation by its very nature implies an occasion with a begin and finish, and plenty of have instructed that really transformational CDOs had been profitable once they made their very own jobs out of date.

There may be some benefit to this argument for the reason that CDO function was typically billed as an answer to the chasm between expertise, led by the CIO, and different enterprise roles. CIOs had been deemed too centered on expertise, an accusation that rang true based mostly on the variety of voices clamoring for alignment between IT and enterprise models. CDOs had been designed to interface these disparate elements of the group and assist enterprise leaders make sense of expertise whereas prodding IT alongside first as an enabling functionality and later as a accomplice.

The worldwide pandemic appeared to have accelerated this merger of expertise, enterprise and transformation. We had been all pressured to endure months of transformation and quickly adapt expertise to enterprise must maintain our groups, organizations and corporations afloat.

On this constructive studying of the case of the disappearing CDO, these people primarily completed their missions, maybe even accelerating the top sport with the pandemic forcing transformation upon even probably the most calcified organizations.

Or is shedding the CDO a superb factor?

The less-charitable view of the demise of the CDO function in lots of organizations is that it was typically created in response to a market development however was a job with no well-defined remit and with none authority to execute. There are actually circumstances of organizations that employed a gifted particular person, gave them a title after which actively blocked each effort they made to remodel their organizations.

In different circumstances, CDOs turned enraptured by the cool expertise and glossy objects. Like stylish fashionistas, these individuals grew tiresome when their resolution to each downside was an costly and sometimes untried tech funding that was shortly out of vogue earlier than demonstrating any measurable outcomes.

An evolution reasonably than a revolution

CIOs and CTOs have additionally change into extra enterprise savvy in most organizations, whereas their friends outdoors IT have change into extra technically adept. Lengthy gone are the times when executives may chortle about not studying their emails or not having the ability to be a part of a video name. Expertise-led transformation has change into a part of everybody’s job description, reasonably than a particular task for a singular C-level function.

SEE: The COVID-19 gender hole: Why girls are leaving their jobs and tips on how to get them again to work (free PDF) (TechRepublic)

This evolution is a pure results of sturdy enterprise tendencies. We’ll doubtless see the newest crop of recent C-level roles, starting from Chief Sustainability Officers to Chief Range Officers, steadily fade as these concerns transition from distinctive and new to a core part of enterprise as normal.

Might the CIO be subsequent?

If expertise is more and more embedded into enterprise as normal, may the Chief Info Officer be the subsequent function to steadily fade into the historical past books? Tendencies like cloud computing and hybrid networks have made a keeper of the expertise kingdom-style CIO more and more much less related, at the very least as a C-level place.

Nonetheless, probably the most influential CIOs typically mix a capability to establish, perceive and apply rising expertise tendencies with a capability to handle what’s typically an in depth funding portfolio within the guise of tech infrastructure and ongoing tasks. These two areas should be understood and utilized within the context of how they profit the broader enterprise, a niche that sparked the necessity for a CDO in lots of organizations.

For those who’re not actively partaking in these areas and most of your day is consumed with worrying about operational points, it could be price reassessing your priorities.



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