Apple at the moment shared its annual holidays advert titled “Saving Simon,” shot on the iPhone 13 Professional with unspecified “extra software program and {hardware}” used.

Directed by Oscar-nominated actor and filmmaker Jason Reitman and his father, Oscar-nominated movie director Ivan Reitman, Apple describes the three-minute advert as “a narrative for everybody who cannot anticipate the vacations to get right here.” The advert is about to the track “You and I” by Valerie June, which may be listened to on Apple Music right here.

Within the advert, a boy kicks over three out of 4 snowmen in entrance of his household’s home. Simply earlier than kicking over the fourth snowman, his sister runs out of the home and saves the snowman by inserting it within the household’s freezer for a whole yr. After she locations the snowman again exterior the next winter, the advert takes an surprising twist that results in a touching second on the household’s entrance garden.

“To those we have waited all yr to be with,” the advert concludes. “Blissful Holidays.”

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